The top 20 Chinese printing Internet brands in 2021 were announced in Beijing a few days ago. Among them, Shenzhen’s 6 brands, including Artron, Jinyinke, Boshi Cube, Yunyin, Feiyin.com, and Xiaogoyin, accounted for 30% of the total. Shenzhen has become the city with the largest number of rankings. This phenomenon has attracted great attention from domestic counterparts.
This event, organized by the China Academy of Printing Science and Technology and “Keyin Media”, aims to promote the deep integration of printing and the Internet and promote the transformation and upgrading of the printing industry. The top 20 printing Internet brands selected each year are selected from the 100,000 printing companies across the country and are of index significance. The number of brands on the list basically reflects the exploration and innovation status of printing companies in a region and the guidance for future development.
It is reported that my country’s printing industry has a market volume of trillions. Faced with the new challenges of integrating with the Internet, although the relevant industries have invested a lot of manpower and material resources in the past two decades, they have continued to make unremitting explorations, but they have still not produced monopoly. The animal platform shows that printing Internet competition is extraordinary.
The key to success is how to break through the barriers of high professionalism between printing and the Internet, achieve deep integration in technology, and achieve breakthrough innovations in the model, so as to gradually establish a new industry ecology.
Shenzhen is the birthplace of modern printing. In recent years, the mainland business has gradually realized local production, which has been greatly affected. Even so, it still has 2500 printing companies, more than 200,000 employees, and an annual output value of 40 billion yuan. Overall, it still has obvious advantages. The six brands in Shenzhen this time have distinct characteristics. First, it covers all fields. For example, Doctor’s Cube and Goose Printing Network focus on the packaging and printing Internet, and Artron, Jinyinke, Yunyin, Feiyin.com, etc. focus on the commercial printing of books, periodicals, and albums; The common feature is that they keep a close eye on the national market, on the industrial chain, and print the Internet. They not only focus on the printing link, but start with the DIY design and typesetting link, cut into the typesetting, and own printing.
It is especially worth mentioning that Jinyinke independently developed professional and easy-to-use typesetting software, which is seamlessly connected to the template platform. Users can quickly output professional works as long as they can type. Their works can not only be output for printing, but also It can also output 3D e-books, realizing the leap from printing to new media.
